With more than 30 years in the bicycle industry, I have a strong background in bicycle retailing, sales, marketing and customer service. I have a passion for cycling and a dedication to excellence. As a manager, I worked diligently to increase my capabilities and responsibilities, managing up to eleven mechanics (at Palo Alto Bicycles) and later as a working partner in my own store.

As the shop owner of Spoke n’ Word Cycles in Socorro, NM, the success of the mission was my responsibility, which I pursued passionately since we opened in 2003 through the spring of 2011. I am adept at managing owned and loan inventory, preparing weekly & annual inventory statements, and managing staff. The role as managing partner also allowed me tremendous freedom. I used this personal freedom to become more deeply involved in my own advancement as a mechanic, to spearhead local trail building, and advocating for cycling both locally and regionally.

As a mechanic, I have several years doing neutral support, experience as a team mechanic, and experience supporting local rides, races, club events. I consistently strive to ensure that bicycles function flawlessly by foreseeing issues and working with the riders, soigners, coaches and other mechanics. Even with decades of experience as a shop mechanic and team mechanic, and continue to pursue greater involvement in this sport as a US Pro Mechanic, and UCI Pro Mechanic.

PROFESSIONAL EXPERIENCE:

Chief Mechanic Team Tibco/To the Top
Team Training Camp, Santa Barbara, California, 2011
Snelling Road Race, 2011
Merced Criterium, 2011
Trofee Alfedo Binda World Cup, 2011
Ronde Van Vlaanderen World Cup, 2011
Drenthe World Cup, 2011
Fleche Wallonne World Cup, 2011
Le GP de Plouay World Cup, 2011
Dollard, 2011
Drentse 8, 2011
Tour of the Gila, 2011
Joe Martin Stage Race, 2011
GP de Gatineau, 2010, 2011
Liberty Classic, 2010, 2011
Nature Valley GP, 2010
U. S. Nationals, 2010
Cascade Classic, 2010
Energiewacht Tour, 2011
Profile Ladies Tour, 2011
Trophee d’Or, 2011

Team Mechanic USA Cycling, Europe
Junior Men, 15-16, 2010

Kermesse Buggenhout, 2010
Kermesse Lovendegem, 2010
Kermesse Koers, 2010
Zwevezele Koers, 2010
West Vlaanderen Cycling Tour, 2010
U-23 Men, 2012

Mechanic SRAM NRS
Tour of the Gila, 2010 Men’s Pro
Tour of the Gila, 2014 UCI Men’s

Author Profile

Carl Frisch
Carl Frisch
With more than 30 years in the bicycle industry, I have a strong background in bicycle retailing, sales, marketing and customer service. I have a passion for cycling and a dedication to excellence. As a manager, I worked diligently to increase my capabilities and responsibilities, managing up to eleven mechanics (at Palo Alto Bicycles) and later as a working partner in my own store.

As the shop owner of Spoke n’ Word Cycles in Socorro, NM, the success of the mission was my responsibility, which I pursued passionately since we opened in 2003 through the spring of 2011. I am adept at managing owned and loan inventory, preparing weekly & annual inventory statements, and managing staff. The role as managing partner also allowed me tremendous freedom. I used this personal freedom to become more deeply involved in my own advancement as a mechanic, to spearhead local trail building, and advocating for cycling both locally and regionally.

As a mechanic, I have several years doing neutral support, experience as a team mechanic, and experience supporting local rides, races, club events. I consistently strive to ensure that bicycles function flawlessly by foreseeing issues and working with the riders, soigners, coaches and other mechanics. Even with decades of experience as a shop mechanic and team mechanic, and continue to pursue greater involvement in this sport as a US Pro Mechanic, and UCI Pro Mechanic.
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